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Make it a very cherry summer with Tarte's limited-edition Maracuja Cherry Crush Lip drop 🍒

Make it a very cherry summer with Tarte's limited-edition Maracuja Cherry Crush Lip drop 🍒

USA Today11-04-2025

Make it a very cherry summer with Tarte's limited-edition Maracuja Cherry Crush Lip drop 🍒 Shop the season's hottest beauty trend and add a few healthy snacks in there, too!
There's a new trend in town and it has been dubbed the "cherry girl aesthetic." Yes, we're all about cherries right now and honestly, it feels like a sweet departure from the "unrecognizable makeup" trend that I could never wrap my head around. From red and maroon fashions to deep, rich beauty products, this trend is inspired by the juicy, colorful fruit!
TikTok's favorite beauty brand, Tarte Cosmetics, has teamed up with Trü Frü to unveil the Maracuja Cherry Crush Lip Collection with a limited-edition package of Trü Frü Tarte Frozen Fresh Cherries in White and Dark Chocolate. This tasty partnership brings beauty and indulgence together, offering a feast for both your lips and taste buds! Dive into the details of this exciting launch and find out how to get these products delivered today.
Tarte Cherry Crush Collection
Tarte's Maracuja Cherry Crush Lip Collection is a game-changer in the world of cosmetics. Infused with maracuja oil sustainably sourced from an all-female cooperative in the Amazon, these lip products are not only nourishing but also come in a stunning new cherry crush shade and scent. Here's what you can shop today:
Maracuja Juicy Lip Balm : Keep your lips soft and smooth with this balm that offers a subtle cherry tint.
: Keep your lips soft and smooth with this balm that offers a subtle cherry tint. Maracuja Juicy Lip Plump : Get fuller, plumper lips with this hydrating formula that adds a touch of cherry crush.
: Get fuller, plumper lips with this hydrating formula that adds a touch of cherry crush. Maracuja Juicy Lip Vinyl : For a high-shine finish, this lip vinyl delivers intense color and gloss.
: For a high-shine finish, this lip vinyl delivers intense color and gloss. Maracuja Juicy Lip Shimmer Glass : Add a hint of sparkle to your lips with this shimmering gloss.
: Add a hint of sparkle to your lips with this shimmering gloss. Maracuja Juicy Lip Melt Mask : Treat your lips to an overnight mask that deeply hydrates and rejuvenates.
: Treat your lips to an overnight mask that deeply hydrates and rejuvenates. Maracuja Juicy Lip Oil: Perfect for everyday wear, this lip oil provides a natural cherry crush glow.
New launch: Don't miss the adorable Cherry Crush Lip & Phone Sticker Duo!
"2025 is officially cherry coded, and we're so excited to celebrate it with our first-ever food collaboration, because the intersection of food and beauty is just too delicious to ignore," says Maureen Kelly, founder and CEO of Tarte Cosmetics.
The cherry vibes don't stop at cosmetics. Trü Frü has unveiled a delectable treat inspired by Tarte's new lip collection. The limited-edition Trü Frü Tarte Cherries are a better-for-you snack made with hyper-chilled tart cherries, coated in premium dark and white chocolate. Here's why people are loving them:
Coming soon: Tarte Cherry Frozen Trü Frü drops in Target on Sunday, May 4!
Real tart cherries : Enjoy the authentic taste of tart cherries, perfectly preserved through hyper-chilling.
: Enjoy the authentic taste of tart cherries, perfectly preserved through hyper-chilling. Premium chocolate coating : Indulge in the rich flavors of dark and white chocolate that complement the cherries beautifully.
: Indulge in the rich flavors of dark and white chocolate that complement the cherries beautifully. Limited availability: These exclusive treats are available in limited quantities, making them a must-have for any cherry lover.
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