Meet Jordon Hudson, Bill Belichick's 24-year-old girlfriend who hopes to become the next Miss USA

Business Insider

09-05-2025

Jordon Hudson describes herself as a founder, CEO, and avid "bird-er," although you most likely know her as the 24-year-old girlfriend of NFL coaching legend Bill Belichick.
But Hudson soon hopes to be known by another title — Miss USA.
The pageant queen will compete at Miss Maine on May 10 and 11 and, if she wins the state crown, will head to the national stage.
Here's everything you need to know about Hudson, from her family's fisherman roots to why she believes beauty queens are the modern suffragettes.
Jordon Hudson is a Maine native who advocates for fishermen
Hudson wrote in a recent Instagram post that she was "practically born on the waters of Hancock Point" in Maine, just as her father had been, "and his father, and his father… since before the American Revolutionary War."
"Daughter of Maine fishermen" is the first thing listed in Hudson's Instagram bio, and the pageant queen frequently uses her platform to advocate for the profession.
In March, Hudson wrote an Instagram plea to Donald Trump after it was announced that his administration planned to cut the Maine Sea Grant, a federal funding program that supports research and outreach for the state's marine economy.
"It was the reckless regulatory decisions by government officials with no stake in those decisions that forced my 9th generation fishermen father out of this industry more than 15 years ago," Hudson said. "Please do not put others through what we have been through."
Days later, Hudson posted an Instagram picture of herself with Susan Collins and praised the Maine senator following the news that Trump's administration had agreed to renegotiate the grant's funding. On May 2, it was announced that funding had been restored.
Hudson was a national cheerleading champion in college
Hudson was a cheerleader at Bridgewater State University in Massachusetts. In 2021, her team won a National Cheerleaders Association Collegiate Championship, the famous Daytona, Florida, competition at the center of the Netflix documentary "Cheer."
According to her Instagram, Hudson was also a model for Rebel Athletic, a cheer and dance apparel brand, and toured with "Cheer" star Gabi Butler around New England.
Hudson joined the East Celebrity Elite cheer squad after graduating from college and proudly calls herself a "geriatric cheerleader" on Instagram. In a February 2024 post, Hudson praised the sport for keeping her "anchored through difficult seasons of adolescence and young adulthood" and those who helped with the "neurological damage rehabilitation" she required after repetitive concussions from the sport.
The 24-year-old is also a licensed cosmetologist
According to her LinkedIn, Hudson received her cosmetology professional licensure from the New England Hair Academy in November 2019 while enrolled at Bridgewater, where she graduated with a bachelor's degree in philosophy in May 2022.
In a lengthy Instagram post from November 2019, Hudson shared that balancing cosmetology school with college, cheerleading, and a job as a henna tattoo artist had been an "intense chapter" of her life.
Hudson has been competing in pageants for years
Hudson placed third runner-up at the Miss Massachusetts Teen USA competition in 2020 and placed first runner-up at Miss Maine USA 2024.
She will represent her hometown of Hancock at the Miss Maine USA 2025 competition on May 10 and 11. The winner will go on to compete at Miss USA, which has never crowned a Miss Maine in its 73-year history.
In January, Hudson shared a picture of herself attending the Miss America 2025 pageant and explained why she believes "beauty queens are the contemporary suffragettes."
"Like feminism, pageantry is malleable & looks a lot different now than it did 104 years ago, however, the essence and mission to perpetuate Women's Rights and Empowerment is never-changing," she wrote on Instagram.
"Sure, both 'feminism' & 'pageantry' have flaws and connotative aspects (as does every other 'industry'), but we are all dedicated to finding the solutions to all of these issues," she continued. "Let it not be mistaken that our intentions are anything aside from deep and pure."
Hudson and Belichick announced their relationship in June 2024
The pageant queen and former New England Patriots coach have said they met on a flight in 2021, where they bonded over Hudson's philosophy studies. Hudson posted a video of her textbook with Belichick's signature in a February Instagram post celebrating their "four-year meetiversary."
Hudson seemed to hit back at critics of the couple's 49-year age gap with a Valentine's Day post in which she wrote that "we do not need to justify 'why' we love a particular person."
"Love is not to be judged," she added. "It is never okay to harass or abuse a person based upon who they love."
Hudson is now involved with Belichick's business dealings
Belichick, now the head football coach for the University of North Carolina, requested that Hudson be copied on emails between him and the university in March, The Athletic reported.
In his new memoir, which was released on May 6, he also calls Hudson his "creative muse" and has said they share "both a personal and professional relationship."
Ahead of his memoir's release, Belichick sat down for a "CBS Sunday Morning" interview, where journalist Tony Dokoupil called Hudson a "constant presence." Belichick later defended her in a statement, saying she was "simply doing her job to ensure the interview stayed on track."
According to her LinkedIn, Hudson is currently the founder and CEO of Trouble Cub Enterprises. An active job listing for Trouble Cub Enterprises describes it as an "East Coast-based holding company for a complex portfolio of businesses across a wide range of industries, including cosmetics, real estate, media production, merchandising, creative consultation, business strategy, and investment."
In April, the company filed for 14 trademarks related to Belichick's iconic coach catchphrases, which are currently owned by the New England Patriots and owner Robert Kraft, according to People.
The trademark request included Belichick quotes like "Do your job," "Ignore the noise," and "No days off." The request would add "(Bill's version)" to the end of each quote, similar to how Taylor Swift titled her re-released music after losing her original discography to Scooter Braun.