Why Kristin Cavallari Thinks Filming 'Very Cavallari' at the Uncommon James Office 'Attracted the Wrong Type of Employee' (Exclusive)
Thinking back on letting cameras film Very Cavallari inside the Uncommon James office, Cavallari says she got a lot of positive feedback from other founders
She notes that she also was seen in some "not-glamourous" moments with her employees after watching a scene arguing with the company's former social media manager in season 1Being a woman in power isn't always easy.
Kristin Cavallari revisited the ups and downs of her TV career for PEOPLE's latest episode of Reality Rewatch. After watching one of the more explosive scenes of Very Cavallari, in which she screams at an Uncommon James employee, the founder reflects on what she felt in that moment.
'I wish as a boss I didn't lose my s--- like that,' Cavallari explains. 'However, that was the final straw after a million different things. And that was a huge launch day, a huge moment.'
The incident in the season 1 clip showed the reality star's frustration when she learned the Uncommon James social media director Shannon Ford — who was rolling her eyes and dismissing Cavallari — did not add links for people to shop the products featured in photos. This tension continued to build and ultimately led to Ford's memorable firing in the season 2 premiere.
'I never regret showing any of those startup moments on Very Cavallari because I, actually during that phase, had a lot of entrepreneurs, founders, CEOs coming up to me and saying they really appreciated that I put those real raw, not-glamorous moments on TV,' Cavallari shares. 'Because it's what every founder goes through. The challenging part for me during that time was, filming a show about my company really attracted the wrong type of employee.'
'I'm very thankful for the show, because it catapulted Uncommon James to the next level, but I'm really happy now that I do not have cameras in the office,' she adds. 'Because I have the most incredible team who does not care about being on camera. It's a very different type of person.'
Ford has previously addressed the feud, which worsened when she posted a video of what she claimed was an accidental run-in with Cavallari's ex-husband Jay Cutler shortly after their divorce. In a 2021 episode of the Not Skinny But Not Fat podcast, she insisted that she she wasn't bad at her job, but now she better understands Cavallari's frustration.
"I knew I was good at it, but it was like college all over for me, where like every report card I've ever seen since fourth grade is like, 'she has so much potential but she just won't apply herself,'" Ford noted at the time, admitting that she'd often party with her friends and forget to post things for work when she was supposed to.
She also acknowledged that she 'made a lot of excuses.'
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Very Cavallari came to an end in 2020, after three seasons when Cavallari and Cutler, who share three children together, split. Although the Let's Be Honest podcast host has since said she would never return to reality TV, she currently has a limited documentary series airing on E! called Honestly Cavallari: The Headline Tour, which follows her at her live podcast shows.
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