Radico, Shah Rukh Khan, Zerodha's co-founder Nikhil Kamath among others partner to launch alcobev firm
, Bollywood actor Shah Rukh Khan, his son Aryan Khan, and
Zerodha
's co-founder
Nikhil Kamath
will pick up equity stake in an alcobev firm that will launch premium spirits including tequila and scotch globally and in India.
Under the agreement, Radico will hold 45.5% stake in the company
D'Yavol Spirits
while SLAB Ventures, an acronym from Shah Rukh Khan, Leti Blagoeva, Aryan Khan and Bunty Singh, will own another 47.5%. Kamath will have the remaining 5% stake.
Finance
Value and Valuation Masterclass - Batch 4
By CA Himanshu Jain
View Program
Artificial Intelligence
AI For Business Professionals Batch 2
By Ansh Mehra
View Program
Finance
Value and Valuation Masterclass - Batch 3
By CA Himanshu Jain
View Program
Artificial Intelligence
AI For Business Professionals
By Vaibhav Sisinity
View Program
Finance
Value and Valuation Masterclass - Batch 2
By CA Himanshu Jain
View Program
Finance
Value and Valuation Masterclass Batch-1
By CA Himanshu Jain
View Program
Ads By Google
Ad will close in 29
Skip ad in 4
Skip Ad
"We are seeing this company as a platform where we will have products which are globally bottled, we will bring them into India as well as take them overseas," Abhishek Khaitan, managing director at Radico Khaitan told ET. "Getting these international brands as part of the luxury portfolio does not prevent Radico to pursue its own luxury expansion but there is clarity amongst us, that most of the products will never be price conflicting."
SLAB, formed nearly three years ago, already sells ultra-premium vodka and scotch under D'Yavol (devil in Slavic languages), which will now be marketed by Radico. In 2022, the company had tied-up with brewer AB InBev for distribution which has now ended.
Over the past few years, a host of celebrities have invested in the premium spirits segment. For instance, Sanjay Dutt and Ajay Devgn have stakes in alco-bev startup Cartel Bros that sells single malts GlenWalk and GlenJourneys and more recently Allied Blenders & Distillers set up a new company ABD Maestro with Bollywood actor Ranveer Singh to sell luxury spirits.
Live Events
Blagoeva, however, said the actor's role will not be just a celebrity endorsed partnership, as Shahrukh is a crucial part of the product development.
"A celebrity driving and pushing something obviously has value but the liquid is much more important. You have to focus on the quality of your product, otherwise, whatever celebrity pool you may bring to a brand, it will be short-lived and will not allow for your long term success," said Blagoeva. "Shah Rukh serves as the curator in chief having obviously traveled and been all around the world, and it's a very high bar to meet that."
Shah Rukh Khan in a statement said, 'Every great idea needs the right energy behind it. With Abhishek's experience, Nikhil's passion, and our creative instinct at D'YAVOL, we are building something bold, relevant, and future-facing.'
Despite India being the largest spirits-drinking nation globally in terms of volume at over 410 million cases, the share of premium and luxury and premium liquor is less than 2% due to higher duty on imported liquor. While India has a population of nearly 1.4 billion, the drinking population is considerably smaller and about half can afford only cheap unbranded liquor. The rapidly growing middle class, which can afford premium-and-above labels, is about 150 million.
Radico, which started in 1943 as Rampur Distillery, said it generated nearly Rs350 crore in sales from luxury and semi-luxury portfolio and expects Rs500 crore revenues from the pricier segment in FY26. The company posted sales of Rs4,851 crore in FY25 and has eight brands that sell more than a million cases annually.
For the maker of Magic Moments and Royal Ranthambore, premium and above brands already account for nearly 70% of its value sales and just about half its volumes and the company has guided for a 15% growth year-on-year in the premium segment.
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Time of India
13 minutes ago
- Time of India
CSB Bank Q1 profit up 5% despite NIM fall, provisions surge
Private sector CSB Bank reported about 5% rise in first quarter net profit at Rs 118.6 crore as compared with Rs 113.3 crore in the year ago period, while the bank's provisions and contingencies rose three-fold. The profit stood at Rs 190.4 crore in the fourth quarter last fiscal. Finance Value and Valuation Masterclass - Batch 4 By CA Himanshu Jain View Program Artificial Intelligence AI For Business Professionals Batch 2 By Ansh Mehra View Program Finance Value and Valuation Masterclass - Batch 3 By CA Himanshu Jain View Program Artificial Intelligence AI For Business Professionals By Vaibhav Sisinity View Program Finance Value and Valuation Masterclass - Batch 2 By CA Himanshu Jain View Program Finance Value and Valuation Masterclass Batch-1 By CA Himanshu Jain View Program by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like Search results for - send sms using Google Search Now Undo Its operating profit for the quarter stood 27% higher year-on-year at Rs 220 crore agaist Rs 173 crore earlier, buoyed by a 42% rise in other income at Rs 245 crore. Its net interest income rose by a modest 5% at Rs 379 crore. The Fairfax-backed bank's net interest margin fell to 3.54% for the three-month period as compared with 4.36% in the year ago period. "I believe the NIM has bottomed out. There could be another rate cut by the Reserve Bank of India, but NIM is unlikely to go below 3.5%," bank managing director and chief executiv officer Pralay Mondal told ET. Live Events The bank's provision to cover bad loans rose 179% at Rs 57 crore in sync with a rise in gross non-performing assets ratio to 1.84% at the end of June from 1.69% a year back. Net NPA stood at 0.66% against 0.68% earlier. It saw higher slippges in the June quarter at Rs 136 crore against Rs 103 crore earlier. "Though the elevated costs primarily driven by technology implementation and slightly higher slippages put some pressure on the bottom line, we are expecting better numbers in the next two quarters," Mondal said. Its net advances grew by 31% year-on-year to Rs 24,844 crore while total deposits rose 20% to Rs 35,935 crore.
Time of India
26 minutes ago
- Time of India
Rashtrapati Bhavan Amrit Udyan 2025: From babbling brooks to floral clocks, here's what you can explore, booking details inside
The famous Amrit Udyan at Rashtrapati Bhavan will be open to the public from 16 August to 14 September 2025, officials announced on Wednesday. This year, the highlight will be the Babbling Brook , a peaceful garden feature where flowing water, greenery, and colourful flowers create a calm and relaxing atmosphere. The Deputy Press Secretary to the President Navika Gupta said the Babbling Brook replaces the earlier musical fountain. 'Lush greenery surrounds the brook, with flowers adding bright colours. It winds gently through stones and plants, offering visitors a moment of quiet reflection,' she said during a media preview. Finance Value and Valuation Masterclass - Batch 4 By CA Himanshu Jain View Program Artificial Intelligence AI For Business Professionals Batch 2 By Ansh Mehra View Program Finance Value and Valuation Masterclass - Batch 3 By CA Himanshu Jain View Program Artificial Intelligence AI For Business Professionals By Vaibhav Sisinity View Program Finance Value and Valuation Masterclass - Batch 2 By CA Himanshu Jain View Program Finance Value and Valuation Masterclass Batch-1 By CA Himanshu Jain View Program Amrit Udyan is now more friendly for people with disabilities. Ramps, Braille information boards, and special plant displays for sensory experiences have been added for visually challenged visitors. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like This Could Be the Best Time to Trade Gold in 5 Years IC Markets Learn More Undo What's New This Year Apart from the Babbling Brook, the landscaped area now includes: A water stream with small cascades and sculptural spouts Stepping stones and a raised reflecting pool A tranquil banyan grove with reflexology paths and panchtatva trails A plumeria garden with grass mounds and curated plants The trail also covers the Bal Vatika, Herbal Garden, Bonsai Garden, Central Lawn, Long Garden, and Circular Garden. Visitors can scan QR codes along the route to learn about the plants and designs. A food court will be available near the exit. Live Events Visitor Information Entry is free – book online at Walk-in registration is possible at kiosks outside Gate No. 35 Open daily from 10 am to 6 pm (last entry 5:15 pm), closed on Mondays Entry from Gate No. 35, near North Avenue Road Rashtrapati Bhavan Museum tickets are separate; school groups get free museum entry during the season A Garden with a Rich Heritage The President's Estate spans 154 hectares, with 139 hectares covered in trees, lawns, and open spaces. Amrit Udyan covers 15 acres and is often called the 'soul' of Rashtrapati Bhavan. Its beauty lies in its mix of fountains, water channels, ponds, seasonal flowers, and native plants. This summer, visitors can see more than 42 types of flowers, including Periwinkle, Celosia, Indian shot, Kochia, Tuberose, and Portulaca. A new floral clock has also been installed, featuring a real working clock surrounded by flower beds and colourful pebbles. Special Days 29 August – Entry for athletes and sportspersons ( National Sports Day ) 5 September – Entry for teachers ( Teachers' Day ) President Droupadi Murmu will officially inaugurate the summer opening on Thursday, continuing her vision of making Rashtrapati Bhavan more open and citizen-friendly. Inputs from PTI
Time of India
26 minutes ago
- Time of India
Peter Thiel, who backs Bullish, once gave Mark Zuckerberg $500,000 and later it into $400 million jackpot
Bullish, the cryptocurrency exchange backed by investor Peter Thiel , made s stunning debut on the stock market as its initial public offering (IPO) was priced above its indicated range at $37 per share. The offering raised $1.11 billion for Bullish based on 30 million shares sold and valued the company at $5.41 billion. Bullish was earlier aiming to price its offering between $32 and $33 per share. JPMorgan, Jefferies, and Citigroup are the lead underwriters for the IPO. The Bullish group, led by former New York Stock Exchange president Tom Farley, consists of technology and investment businesses, focused on developing financial services for the digital assets sector. With its listing, Bullish joins a burgeoning list of crypto players that have tapped public markets this year, buoyed mainly by crypto-friendly regulations under the Trump administration. Finance Value and Valuation Masterclass - Batch 4 By CA Himanshu Jain View Program Artificial Intelligence AI For Business Professionals Batch 2 By Ansh Mehra View Program Finance Value and Valuation Masterclass - Batch 3 By CA Himanshu Jain View Program Artificial Intelligence AI For Business Professionals By Vaibhav Sisinity View Program Finance Value and Valuation Masterclass - Batch 2 By CA Himanshu Jain View Program Finance Value and Valuation Masterclass Batch-1 By CA Himanshu Jain View Program ALSO READ: Americans might see big schedule changes soon as gridlock continues over SEPTA funding. How will it impact you? What is Bullish? Founded in 2021, Bullish is a cryptocurrency exchange that focuses on spot and derivatives trading. Its CEO is Thomas Farley, who was previously the president of the NYSE Group, which operates the New York Stock Exchange. Bullish also received an early investment from VC heavyweight Peter Thiel. by Taboola by Taboola Sponsored Links Sponsored Links Promoted Links Promoted Links You May Like This Could Be the Best Time to Trade Gold in 5 Years IC Markets Learn More Undo Bullish, for its most recent quarter, said it had $647 billion in total spot volume, according to its Form F-1 filing with the Securities and Exchange Commission (SEC). Additionally, Bullish says it had $111 billion in total perpetual futures volume for the quarter. Bullish reported that its average daily trading volume is roughly $2.6 billion, with Q1 2025 trading activity surging 78% compared to the same period last year. Live Events ALSO READ: Trump crypto company World Liberty Financial's 'giant leap': A massive game-changing digital coin deal But Bullish isn't just in the exchange business. In 2023, it acquired crypto news platform CoinDesk from Digital Currency Group. According to Bullish, CoinDesk now attracts 48 million unique visitors each year and handles over 600 million monthly API requests for its CoinDesk Data services. Bullish offers cryptocurrency spot trading, margin trading, and derivatives trading, with a focus on institutional investors. Who is Peter Thiel and what is his net worth? Bullish is backed by billionaire investor Peter Thiel, German-American entrepreneur, a hedge fund manager and former CEO of PayPal. After earning degrees in philosophy and law from Stanford University, Thiel briefly worked in law and finance before launching the hedge fund Thiel Capital and later co-founding Confinity in 1998. Confinity merged with Elon Musk's to become PayPal, which was sold to eBay in 2002 for $1.5 billion. Thiel walked away with $60 million and used that windfall to build what became one of Silicon Valley's most powerful investment networks. ALSO READ: Man suffers rare bromism following ChatGPT diet tips. All about dangerous condition and its symptoms The entrepreneur has a net worth of $23 billion, according to Celebrity Net Worth. He made another major fortune several years later when he became the first outside investor in a company that was then called In 2004, Thiel gave Mark Zuckerberg $500,000 in exchange for a 10.2% stake in the nascent social network company. Peter offloaded most of his shares during the company's IPO, turning a $500,000 investment into $1 billion. Just months after the tech company's IPO, he sold millions of shares for $20 each for a sum of $400 million. ALSO READ: Millions of US citizens to receive $1,390 stimulus soon? Check if you qualify and when to expect it However, if he had held onto his full 10% stake, that position would be worth around $180 billion today. Despite cashing out the bulk of his holdings, Peter remained on the company's Board of Directors until 2022. Peter is also the founder of a venture capital firm called Founders Fund, which invested in companies like SpaceX, Airbnb, and Palantir Technologies, a data analytics company he co-founded and led for years. Palantir went public in 2020 and is a key contractor for the U.S. government and military.
