Latest news with #Shukri
Arab News
28-04-2025
- Automotive
- Arab News
Automechanika Riyadh to address need for future-proofing KSA's automotive workforce
Automechanika Riyadh, Saudi Arabia's leading regional trade show for the automotive aftermarket industry, is set to address the critical skills gap in the automotive aftermarket in the country, which is being driven by shifting consumer expectations, technological disruptions, and the ambitious goals of Vision 2030. As part of a panel discussion, Rudy Shukri, business leader and coach of learning and development company Tiqani, and Automechanika Riyadh Academy advisory board member, will highlight the significance of specialized automotive training programs integrating theory and practical experience through industry partnerships. Speaking ahead of his participation in the Automechanika Riyadh Academy, which takes place from April 28-30, Shukri outlined several factors relating to the most critical skill gaps in the Saudi automotive aftermarket sector, including areas such as diagnostics, soft skills, inventory management and digital integration. He said: 'One of the most pressing gaps lies around technical diagnostics. Many technicians still rely heavily on outdated troubleshooting methods: plug in the diagnostic scanner, read the error code, replace the part. If the problem persists, try another part. This trial-and-error approach increases operational costs due to misdiagnosed components and erodes customer trust when vehicle issues remain unresolved.' He also cited effective communication, professionalism and customer engagement as soft skills lacking within the market, which is in turn negatively impacting service quality and brand reputation, while also highlighting the urgent need for skills in IT, digital marketing, and online customer experience management to address the growing importance of digital commerce and e-commerce platforms. Another area in which Shukri believes training is required is the electric vehicles sector. As Saudi Arabia accelerates toward a high-tech, sustainable future under Vision 2030, its automotive aftermarket sector is dramatically transforming. Landmark initiatives such as Lucid Motors and Ceer signal the Kingdom's commitment to electric mobility and smart technology but also highlight an urgent need to modernize the industry's talent pool. 'With EV manufacturing gaining momentum, the demand for certified EV technicians is reaching a critical point. Today's service teams must master battery diagnostics, thermal management, and charging system maintenance — yet these skills remain in short supply,' said Shukri. 'Moreover, EVs depend heavily on over-the-air software updates, creating a new requirement for basic IT proficiency, including the ability to troubleshoot digital systems and interface with software. Most pressing of all is the need for high-voltage safety training, which is currently inconsistent or unavailable across the sector,' he added. Licensed to 1st Arabia Tradeshows and Conferences by Messe Frankfurt Exhibition GmbH, Automechanika Riyadh will feature a range of sessions, panel discussions, and presentations from experts within the automotive sector. Bilal Al-Barmawi, CEO and founder, 1st Arabia Trade Shows and Conferences, said: 'As Saudi Arabia continues its journey toward becoming a global automotive powerhouse under Vision 2030, Automechanika Riyadh has a significant role to play in realizing this success. The overwhelming response to the 2025 edition reflects the industry's readiness to address skill development, technology integration, and sustainable growth.' Aly Hefny, show manager, Automechanika Riyadh, Messe Frankfurt Middle East, said: 'Automechanika Riyadh 2025 is more than just a trade show, it's a strategic response to the dynamic needs of Saudi Arabia's rapidly evolving automotive aftermarket. With electrification, digitization, and e-commerce reshaping the landscape, our academy sessions tackle the critical skills required for future-readiness. From diagnostics to customer engagement, and high-voltage EV safety training, the show provides a knowledge-rich environment to support the upskilling of the Kingdom's workforce and bridging gaps within the sector.' Following the success of the record-breaking 2024 event, Automechanika Riyadh 2025 has witnessed continued growth, and this year's sold-out edition is expected to be the largest to date.
Zawya
24-04-2025
- Automotive
- Zawya
Automechanika Riyadh to address need for future-proofing KSA's automotive workforce
Automechanika Riyadh to highlight the significance of specialised automotive training programs integrating theory and practical experience Automechanika Riyadh returns to RICEC from 28-30 April Riyadh, United Arab Emirates: Automechanika Riyadh, Saudi Arabia's leading regional trade show for the automotive aftermarket industry, is set to address the critical skills gap in the automotive aftermarket in the country which is being driven by shifting consumer expectations, technological disruption, and the ambitious goals of Vision 2030. As part of a panel discussion, Rudy Shukri, Business Leader and Coach of learning and development company, Tiqani, and Automechanika Riyadh Academy Advisory Board member, will highlight the significance of specialised automotive training programs integrating theory and practical experience through industry partnerships. Speaking ahead of his participation in the Automechanika Riyadh Academy, which takes place from 28 – 30 April, Mr Shukri outlined several factors relating to the most critical skill gaps in the Saudi Automotive aftermarket sector, including areas such as diagnostics, soft skills, inventory management and digital integration. He said, 'One of the most pressing gaps lies around technical diagnostics. Many technicians still rely heavily on outdated troubleshooting methods: plug in the diagnostic scanner, read the error code, replace the part. If the problem persists, try another part. This trial-and-error approach increases operational costs due to misdiagnosed components and erodes customer trust when vehicle issues remain unresolved.' He also cited effective communication, professionalism and customer engagement as soft skills lacking within the market, which is in turn negatively impacting service quality and brand reputation, while also highlighting the urgent need for skills in IT, digital marketing, and online customer experience management to address the growing importance of digital commerce and e-commerce platforms. Another area in which Mr Shukri believes training is required is the electric vehicles (EV) sector. As Saudi Arabia accelerates toward a high-tech, sustainable future under Vision 2030, its automotive aftermarket sector is dramatically transforming. Landmark initiatives such as Lucid Motors and Ceer signal the Kingdom's commitment to electric mobility and smart technology but also highlight an urgent need to modernise the industry's talent pool. 'With electric vehicle manufacturing gaining momentum, the demand for certified EV technicians is reaching a critical point. Today's service teams must master battery diagnostics, thermal management, and charging system maintenance – yet these skills remain in short supply,' said Mr Shukri. 'Moreover, EVs depend heavily on over-the-air (OTA) software updates, creating a new requirement for basic IT proficiency, including the ability to troubleshoot digital systems and interface with software. Most pressing of all is the need for high-voltage safety training, which is currently inconsistent or unavailable across the sector,' he concluded. Licensed to 1st Arabia Tradeshows & Conferences by Messe Frankfurt Exhibition GmbH, Automechanika Riyadh will feature a range of sessions, panel discussions, and presentations from experts within the automotive sector. Bilal Al Barmawi, CEO and Founder, 1st Arabia Trade Shows & Conferences, said, 'As Saudi Arabia continues its journey toward becoming a global automotive powerhouse under Vision 2030, Automechanika Riyadh has a significant role to play in realising this success. The overwhelming response to the 2025 edition reflects the industry's readiness to address skill development, technology integration, and sustainable growth.' Aly Hefny, Show Manager, Automechanika Riyadh, Messe Frankfurt Middle East, said, 'Automechanika Riyadh 2025 is more than just a trade show, it's a strategic response to the dynamic needs of Saudi Arabia's rapidly evolving automotive aftermarket. With electrification, digitalisation, and e-commerce reshaping the landscape, our Academy sessions tackle the critical skills required for future-readiness. From diagnostics to customer engagement, and high-voltage EV safety training, the show provides a knowledge-rich environment to support the upskilling of the Kingdom's workforce and bridging gaps within the sector.' Following the success of the record-breaking 2024 event, Automechanika Riyadh 2025 has witnessed continued growth, and this year's sold-out edition is expected to be the largest to date. About Automechanika Riyadh Automechanika Riyadh, licensed by Messe Frankfurt GmbH, will take place from 28 April – 30 April 2025 at Riyadh International Convention and Exhibition Centre. This will be the 7th edition of Automechanika in Saudi Arabia as the leading exhibition dedicated to the automotive aftermarket industry in the Kingdom. The dedicated exhibition is one of 14 instalments of Automechanika – the most successful and largest automotive aftermarket exhibition brand in the world. About 1st Arabia 1st Arabia Tradeshows & Conferences is a leading exhibition & conference organizer in the Kingdom of Saudi Arabia. Headquartered in Riyadh, 1st Arabia has regional offices in Jordan and is set to expand its operations in more countries regionally. 1st Arabia organizes top international trade exhibitions and conferences that provide unparalleled networking and business opportunities for companies looking to excel and grow within the Kingdom. Apart from conducting quality and high profile B2B trade fairs, country specific shows, corporate events, conferences, events management and festivals, 1st Arabia also provides a complete marketing tool and exhibition solutions to their valued clients. 1st Arabia is the only MICE organization in the Kingdom of Saudi Arabia who is a member of the International Organizations like IAEE, ICCA, MPI PCMA, SISO and, UFI.
Trade Arabia
24-04-2025
- Automotive
- Trade Arabia
Automechanika Riyadh to address skills gap in sector
Automechanika Riyadh, Saudi Arabia's leading regional trade show for the automotive aftermarket industry, is set to address the critical skills gap in the automotive aftermarket in the country which is being driven by shifting consumer expectations, technological disruption, and the ambitious goals of Vision 2030. As part of a panel discussion, Rudy Shukri, Business Leader and Coach of learning and development company, Tiqani, and Automechanika Riyadh Academy Advisory Board member, will highlight the significance of specialised automotive training programs integrating theory and practical experience through industry partnerships. Speaking ahead of his participation in the Automechanika Riyadh Academy, which takes place from April 28 – 30, Shukri outlined several factors relating to the most critical skill gaps in the Saudi Automotive aftermarket sector, including areas such as diagnostics, soft skills, inventory management and digital integration. He said: 'One of the most pressing gaps lies around technical diagnostics. Many technicians still rely heavily on outdated troubleshooting methods: plug in the diagnostic scanner, read the error code, replace the part. If the problem persists, try another part. This trial-and-error approach increases operational costs due to misdiagnosed components and erodes customer trust when vehicle issues remain unresolved.' He also cited effective communication, professionalism and customer engagement as soft skills lacking within the market, which is in turn negatively impacting service quality and brand reputation, while also highlighting the urgent need for skills in IT, digital marketing, and online customer experience management to address the growing importance of digital commerce and e-commerce platforms. Another area in which Shukri believes training is required is the electric vehicles (EV) sector. As Saudi Arabia accelerates toward a high-tech, sustainable future under Vision 2030, its automotive aftermarket sector is dramatically transforming. Landmark initiatives such as Lucid Motors and Ceer signal the Kingdom's commitment to electric mobility and smart technology but also highlight an urgent need to modernise the industry's talent pool. 'With electric vehicle manufacturing gaining momentum, the demand for certified EV technicians is reaching a critical point. Today's service teams must master battery diagnostics, thermal management, and charging system maintenance – yet these skills remain in short supply,' said Shukri. 'Moreover, EVs depend heavily on over-the-air (OTA) software updates, creating a new requirement for basic IT proficiency, including the ability to troubleshoot digital systems and interface with software. Most pressing of all is the need for high-voltage safety training, which is currently inconsistent or unavailable across the sector,' he concluded. Licensed to 1st Arabia Tradeshows & Conferences by Messe Frankfurt Exhibition GmbH, Automechanika Riyadh will feature a range of sessions, panel discussions, and presentations from experts within the automotive sector. Bilal Al Barmawi, CEO and Founder, 1st Arabia Trade Shows & Conferences, said: 'As Saudi Arabia continues its journey toward becoming a global automotive powerhouse under Vision 2030, Automechanika Riyadh has a significant role to play in realising this success. The overwhelming response to the 2025 edition reflects the industry's readiness to address skill development, technology integration, and sustainable growth.' Aly Hefny, Show Manager, Automechanika Riyadh, Messe Frankfurt Middle East, said: 'Automechanika Riyadh 2025 is more than just a trade show, it's a strategic response to the dynamic needs of Saudi Arabia's rapidly evolving automotive aftermarket. With electrification, digitalisation, and e-commerce reshaping the landscape, our Academy sessions tackle the critical skills required for future-readiness. From diagnostics to customer engagement, and high-voltage EV safety training, the show provides a knowledge-rich environment to support the upskilling of the kingdom's workforce and bridging gaps within the sector.' –
New Straits Times
22-04-2025
- Entertainment
- New Straits Times
#SHOWBIZ: Guy next door turns edgy gangster
OFTEN playing the role of romantic heroes and guys next door, Shukri Yahaya, 36, is gradually learning to embrace his "darker side". The Melakan, who began his acting career in 2011 after being discovered by director Osman Ali through 'Jiwa Taiko', is marking 2025 with his most challenging and "shocking" character. In director Syafiq Yusof's blockbuster movie 'Blood Brothers: Bara Jiwa', Shukri takes on the role of an "edgy gangster" named Fadlan, and describes that character as a person who is the "opposite" of his real self. NICE GUY "Oh, my God! Fadlan is really the devil incarnate of Shukri," he said when met during a recent interview. "He may initially appear to be a Mr Nice Guy, a good friend of the heroes Ariff and Ghaz, but slowly we see what a monster he is." Shukri added that Fadlan is on the surface a successful businessman and high achiever, a true "blood brother" to every member of his boss Datuk Zul's gang. "Like Anakin Skywalker in 'Star Wars', we soon learn that he has gone to the Dark Side fast. "I don't want to reveal the details for those who haven't watched the movie yet but go and see it in the cinema and find out. It's worth it," said Shukri. DREAM Shukri added that playing Fadlan was a dream come true, as he has always dreamed of playing a villain. "From day one, I had always thought of graduating from a good guy to a really bad guy. "Even though villains are despised by viewers, most remember them better than the heroes especially if the actor plays the villain role convincingly, as Datuk Rosyam Nor did in the 'KL Gangster' movies. "I thank the wonderful directors Syafiq Yusof and Abhilash Chandra that I am finally playing a major antagonist and I'll always remember Fadlan as a milestone in my career," he said. SERIES Shukri has appeared in television series including 'Asam Pedas Untuk Dia' (2015), '7 Hari Mencintaiku' (2016), 'Andainya Takdir' (2017), 'Andainya Takdir 2' (2018), 'Kerana Dia Manusia Biasa' (2019), '7 Hari Mencintaiku 2' (2020), 'Rindu Awak Separuh Nyawa' (2021) and 'Andai Itu Takdirnya' (2023). 'Blood Brothers' is his debut in a movie by Syafiq Yusof and his company, Skop Productions. "When Syafiq and Abhilash told me I was going to star in 'Blood Brothers', I literally jumped for joy. "I was so excited to star in my first major action movie, having mostly played guys next door." TASKMASTER While Syafiq and Abhilash were taskmasters, Shukri "got along great" with them throughout the year-long production process. "I'm thankful that I underwent five months of martial arts training to look the part of Fadlan. I was battered and bruised, but that's what's needed to deliver a stellar performance," he said. "It was super challenging to deliver and visualise the directors' vision, but thank God, both of them were helpful and friendly. "They knew just what they wanted and what I needed in bringing Fadlan to life." SYAMSUL YUSOF While Shukri is delighted to have worked with Syafiq, he considers Syafiq's elder brother Syamsul as his "dream director". "I really want to work with Syamsul. He is one of the best in town and he challenges all actors to rise beyond their comfort zones. "Furthermore he is also an actor and he understands the needs of fellow actors," he said. JERICHO ROSALES When he first began acting, Shukri was nicknamed the Jericho Rosales of Malaysia because of his uncanny resemblance to the Filipino actor. "Even my family members call me Jericho! I haven't met the man himself, even though he has been in KL a few times. "But if I get to work with him, I would be most honoured, for he is a humble, down to earth star." RUSSELL CROWE Is there any sort of character that he dreams of playing but has not done so? "I'd love to play characters like Russell Crowe's in 'A Beautiful Mind', a man who suffers from serious health problems yet beats the odds and comes back stronger than ever," he said. "I love inspirational characters who battle great challenges in life, and win." HOLLYWOOD While Shukri always wants to be based in his home country as he has a tendency to feel homesick, starring in a Hollywood movie is his ultimate dream. "As a kid I always dreamt of starring in a Hollywood movie. Like most Malaysians, I grew up watching Hollywood movies, especially science-fiction, animated and action movies. "If I were to be offered just a small role that would be a blessing from God." BANGSA MALAYSIA Shukri plans to be more involved in feature films. "I want to penetrate international markets, by starring in Singaporean, Indonesian or Filipino films. "It would be good for me to be a guest star in Chinese, Tamil or English language films. "That's the spirit of Bangsa Malaysia, Zizan Razak has appeared in Chinese language films, and Rosyam has appeared in Chinese, Tamil and English language films. "It would be great to follow in their footsteps," he said.
The Herald
21-04-2025
- Sport
- The Herald
Sune Luus on unlikely star who inspired her spin bowling
Luus and the rest of the Proteas women's squad are already busy with a training camp at the Cricket SA Centre of Excellence in Pretoria ahead of the busy season culminating in the 50-over Cricket World Cup in India starting in September. Before that, though, the men's side will play in the World Test Championship final at Lord's in June. Luus explained that it would be a huge boost for the sport in SA if the Proteas were to come away victorious. 'Yeah, I think South African cricket is on the up at the moment, reaching semifinals and finals as we go on. That's very good. I think getting that, I think already, you know, for them playing in the final is a great step for cricket in SA,' Luus told 'And also, with the young squad that Shukri [Conrad] has, it's phenomenal. So, I think if they were to lift that trophy, it would just lift the spirits even more. You know, the confidence in Cricket SA at the moment, on the field, people in the office, all the people around or behind the scenes and stuff. I think there's a lot of confidence, and we just are all enjoying Cricket at the moment.' 'So, winning that, you know, that Championship, I think we'll just lift the spirits even more and just boost their confidence.' As a stalwart of the Proteas women's side, Luus, who made her debut back in 2012, would dearly love they play more Tests. It's a sad indictment of world cricket that there is hardly any Test cricket for women. This is best illustrated by the fact that Luus only played her first Test match in 2022 and has only played four in total. Luus explained why she thought there was so little opportunity to play the longest format of the game for women. 'It's difficult with the timing throughout the year and where to fit it in and schedule. But we love playing Test cricket. It's a pity we don't get a lot of it. And there's no Test cricket this year, which is a shame.' 'Next year, there are about three or four Test matches. So, we're looking forward to that. I think you learn so much about yourself and about your cricket when playing a Test match. You have to be disciplined for longer, something we didn't grow up doing. You just play short, you know, 30 overs, 20 overs stuff.' — SportsBoom
