Infobip Unveils Conversational Experience Orchestration Platform (CXOP): The Next Generation of Artificial Intelligence (AI)-Powered Customer Conversations
Built on Microsoft Azure OpenAI in Foundry Models, CXOP uses intelligent AI agents to orchestrate personalized customer journeys across channels like WhatsApp, RCS, and web chat. These agents understand context, act autonomously, and seamlessly collaborate with human teams when needed — reducing time to resolution, improving loyalty, and cutting costs.
Today's consumers expect instant, relevant, and seamless interactions no matter what the channel. CXOP meets this demand by unifying messaging, automation, and AI-powered assistance within a single, intelligent platform that adapts to behavior, sentiment, and intent in real time.
With CXOP, businesses can:
Deliver empathetic, goal-driven AI interactions across channels
Slash response times and reduce service costs through automation
Increase lead conversion and campaign performance with real-time personalization
Support hybrid teams with human-in-the-loop for complex cases
Launch fast with no-code or full-code deployment options
At its core, CXOP leverages a network of intelligent, agentic AI assistants that understand user intent and execute context-sensitive workflows. These agents don't just answer — they guide, solve, and act, creating fluid, human-like experiences from lead generation to retention.
'CXOP enables enterprises to move beyond static workflows and deliver intelligent, empathetic interactions at scale,' said Ivan Ostojić, Chief Business Officer at Infobip. 'It's a foundational step toward building AI-first customer experiences that drive measurable business impact.'
'Using agentic AI instead of a rules-based automation, Infobip's new CXOP is an enhancement for customer experiences,' said Myladie Stoumbou, Sr Director ISV Partnerships, at Microsoft. 'Available within the Microsoft Azure Marketplace, clients can access such certified products and eliminate the complexity of managing individual vendor relationships.'
For more information, contact:
Marcelo Nahime
marcelo.nahime@infobip.com
Bojana Mandić
Bojana.Mandic1@infobip.com
About Infobip:
Infobip is a global cloud communications platform that enables businesses to build connected experiences across all stages of the customer journey. Accessed through a single platform, Infobip's omnichannel engagement, identity, user authentication and contact centre solutions help businesses and partners overcome the complexity of consumer communications to grow business and increase loyalty. It offers natively built technology with the capacity to reach over seven billion mobile devices and 'things' in 6 continents connected to over 9,700+ connections of which 800+ are direct operator connections. Infobip was established in 2006 and is led by its co-founders, CEO Silvio Kutić, Roberto Kutić and Izabel Jelenić.
Recent award wins include:
Infobip ranked as Leader in the Omdia CPaaS Universe Report for the third time (April 2025)
Infobip ranked an Established Leader in the Juniper Research Conversational AI Leaderboard (Feb 2025)
Infobip named a CPaaS Leader for the third time in the IDC MarketScape (Feb 2025)
Infobip named one of the top CPaaS providers in Metrigy's CPaaS MetriRank Report (Dec 2024)
Infobip named number one among Established Leaders in RCS Business Messaging in Juniper Research's RCS Business Messaging Competitor Leaderboard 2024 (Nov 2024)
Infobip recognized as the number one provider in the AIT Fraud Prevention market by Juniper Research (Oct 2024)
Infobip named a Leader in the Gartner® Magic Quadrant™ for Communications Platform as a Service (CPaaS) 2024 for the second year running (June 2024)
Infobip named to Fast Company's Annual List of the World's Most Innovative Companies (March 2024)
Hashtags
Try Our AI Features
Explore what Daily8 AI can do for you:
Comments
No comments yet...
Related Articles
Zawya
an hour ago
- Zawya
Al Maha Petroleum Products Marketing Co. SAOG and Takaful Oman Insurance sign agreement
Muscat: In a progressive step toward redefining the digital insurance landscape in the Sultanate, Takaful Oman and Al Maha Petroleum have signed an agreement to enable the delivery of comprehensive, Sharia-compliant insurance solutions directly through Al Maha's advanced digital platforms—offering customers an enhanced, all-in-one digital experience. This collaboration is aimed at improving accessibility for users across Oman. By integrating Takaful Oman's motor insurance products with Al Maha Petroleum's user-friendly and widely accessible digital ecosystem, the agreement seeks to provide a seamless journey—from quotation to policy issuance—on a single, unified platform. This integration will be available exclusively through the Al Maha Plus application, enhancing its role as a unified digital platform for everyday services. It also complements Oman's broader digital transformation agenda, supporting national goals of service innovation. Neelmani Bhardwaj, CEO of Takaful Oman Insurance, commented, 'This agreement represents a defining moment in our journey toward a more digitally connected and customer-focused insurance model. At Takaful Oman, we are constantly looking at innovative ways to meet the evolving needs of today's digitally empowered customers. Collaborating with Al Maha Petroleum allows us to not only increase our reach, but to also make insurance more accessible, responsive, and aligned with the lifestyles of a tech-savvy generation. This is a step forward in our mission to transform how insurance is perceived and consumed in Oman.' Engr. Hamed Al Maghdri, CEO of Al Maha Petroleum, added, 'We are proud to partner with Takaful Oman Insurance as part of our commitment to continuously enhance the value we offer to our customers. Our focus is on delivering integrated digital services that go beyond the conventional. This collaboration brings the power of insurance to our digital platforms—enabling customers to access critical financial protection tools alongside everyday services like fueling, payments, and loyalty rewards. Through our Al Maha Plus application, we are building a unified, customer-centric experience that simplifies access to essential services. This reflects our vision to evolve from a traditional petroleum provider into a digitally driven brand that truly puts the customer first.' By combining industry expertise, digital agility, and customer insight, this collaboration aims to deliver a differentiated and future-ready value proposition. The initiative is also aligned with the strategic goals of both organizations to innovate and diversify their offerings. About Takaful Oman Insurance (SAOG): Takaful Oman Insurance (SAOG) is one of the leading takaful insurers in Oman, established in 2014. With a customer-centric approach and a diverse distribution network, the company effectively meets Oman's changing market demands. Takaful Oman offers a comprehensive range of insurance solutions, including commercial insurance for small, mid-market, and large risks, as well as personal insurance covering motor, medical, home, travel, and personal accident needs. The company's commitment to excellence, innovation, and ethical conduct drives its success in the industry.
Zawya
2 hours ago
- Zawya
BRIDGE Roadshow lands in Shanghai as UAE spearheads global dialogue to redefine the future of media
Dr. Jamal Mohammed Obaid Al Kaabi: China is a leading model in media innovation and shaping global narratives BRIDGE Roadshow in Shanghai highlights China's role in shaping the new media landscape. Global voices gather in Shanghai to explore innovation, responsibility, and more balanced media perspectives. Sessions explored new horizons for media collaboration, drawing on innovation, smart technologies, and cultural diplomacy to shape a more balanced and impactful global media landscape. SHANGHAI, China: The BRIDGE Roadshow continues its momentum as Shanghai, China, hosts the latest stop in its global journey, bringing together leaders from media, technology, business, finance, and public policy to explore the evolving role of media and information ecosystems. The event serves as a critical milestone in the lead-up to the BRIDGE Summit 2025 - the largest platform uniting media, cultural and creative content creators, leaders, and decision-makers to transform how the world communicates, set to take place in Abu Dhabi, from 8 - 10 December 2025. Following the successful events in New York, London, and Osaka, Shanghai becomes the latest hub for the global conversation on how today's information dynamics are reshaping economies, governance, culture, and public trust. At this pivotal gathering, leading voices from Asia and beyond came together to discuss the region's growing influence on global media and culture, and to examine the role of innovation and responsibility in the fast-changing media landscape. Shanghai: Spotlight on innovation and media leadership Shanghai provided a dynamic backdrop for the BRIDGE Roadshow, aligning with the city's prominent role in the global media and tech landscape. In the presence of His Excellency Abdulla bin Mohammed bin Butti Al Hamed, Chairman of the UAE National Media Office and the UAE Media Council, His Excellency Muhannad Sulaiman Al Naqbi, Consul General of the United Arab Emirates in Shanghai, and His Excellency Khalid Al Shehhi, Deputy Ambassador of the Embassy of the United Arab Emirates in China, the event attracted leaders from across media, technology, and business to discuss how innovation, technology, and cultural influence are converging in the global media narrative. A central theme of the Shanghai event focused on the role of innovation in media and how China's platforms and creators are reshaping the global media landscape. A key discussion, moderated by John Darling, Co-Founder & CEO, Creative Capital Ventures, centred on whether Chinese stories could shape the international narrative, considering how China's unique position in global media offers new opportunities for soft power. The panellists, including Joleen Liang, Co-Founder & President of Squirrel AI Learning, Zengxin Li, Deputy General Manager of Caixin Global, and Dennis Potgraven, Chief Strategy Officer of WPP Media China, explored the challenges and opportunities of this dynamic. They discussed how Chinese platforms are influencing perceptions both locally and globally, with an emphasis on how these platforms are redefining what it means to tell a story in today's interconnected world. Another central theme in Shanghai was the potential of gaming as the next frontier of cultural influence. A talk, led by Fangda Wan, Founder & General Partner of Gam3Girl Ventures, discussed how China's gaming industry is rapidly evolving into a nearly $50 billion market, offering new ways to blend technology with culture. Speakers examined how gaming is becoming a powerful force in global media, allowing for new forms of storytelling that merge traditional Chinese narratives with cutting-edge technology. H.E Abdullah bin Mohammed Al Hamed: The world needs a comprehensive intellectual vision that reaffirms the humanistic and civilisational role of media H.E. Abdulla bin Mohammed bin Butti Al Hamed, Chairman of the National Media Office and Chairman of the UAE Media Council, emphasised that the Shanghai stop of the BRIDGE Roadshow marks a defining moment, highlighting China's dynamic media and cultural landscape and its growing impact on shaping global narratives. The Chairman stressed that the challenges facing global media today are not limited to tools or platforms, but extend to the overarching vision guiding them. While technologies continue to evolve rapidly, there remains a pressing need for a comprehensive intellectual outlook that reaffirms the media's humanistic and civilisational role as a platform for meaningful content and a key contributor to knowledge-based societies and future economies. H.E. also underlined that the Roadshow's path through New York, London, Osaka, and now Shanghai reflects the UAE's deep-rooted commitment to cultivating more balanced and inclusive global media perspectives. This effort is rooted in the UAE's core belief in building bridges of communication and fostering meaningful cultural exchange. The Chairman concluded by stating that the discussions held during the Shanghai stop will help enrich the agenda of the upcoming Bridge 2025 Summit in Abu Dhabi, which will serve as a platform bringing together media decision-makers and influence alliances, aiming to explore the future of media and strengthen its role as a partner in development, innovation and global understanding. Dr. Jamal Mohammed Obaid Al Kaabi: China is a leading model in media innovation and shaping global narratives For his part, H.E. Dr. Jamal Mohammed Obaid Al Kaabi, Director-General of the UAE National Media Office, shared his perspective on the evolving media ecosystem: 'As the media landscape continues to evolve at an unprecedented pace, China's innovative leadership in media and cultural industries is playing a pivotal role in shaping global narratives. Through a unique blend of tradition and cutting-edge technology, Chinese platforms and creators are expanding the boundaries of soft power, offering diverse perspectives that are reshaping how news and stories are consumed around the world. BRIDGE provides an essential platform to bring together leaders and innovators from across the globe, helping to ensure that the stories we tell remain authentic, inclusive, and impactful.' Connecting conversations: Expanding on the global dialogue The BRIDGE Roadshow series is designed to fuel an ongoing discussion about the future of media. Each stop contributes to Connecting Conversations, an evolving series of insights that will inform the programming and partnerships for BRIDGE Summit 2025 in Abu Dhabi. In New York, the focus was on AI's role in ensuring trust in media, while London explored narrative diplomacy and the responsibility of media in cross-border relations. Osaka, which preceded Shanghai, placed a strong emphasis on media innovation and the ethical use of generative AI. Osaka, which marked the third stop on the roadshow after New York and London, explored themes of AI, media innovation, and cultural authenticity, setting the stage for Shanghai to dive deeper into China's role in shaping global narratives. In Shanghai, with its dynamic creative economy, further explored the delicate balance between technological advancement and cultural authenticity in the media space. The roadshow continues to build momentum, offering new perspectives on how media, technology, and culture intersect in a rapidly transforming world. BRIDGE Summit 2025: Where influence meets impact BRIDGE Summit 2025 will serve as a space for content creators, artists, influencers, and agencies — those who know how to engage — to join forces with government entities, investors, and corporations — those who have the power to shape change. By bridging these two worlds, the summit will unlock purpose-driven collaborations that shape public perception and influence behaviour across borders. This is where thought leadership meets business innovation — providing the space and tools for a new generation of global communicators to co-create solutions that transcend entertainment and drive tangible, lasting impact. Registrations for BRIDGE Summit 2025 are now open at
UAE Moments
11 hours ago
- UAE Moments
♋ Cancer Daily Horoscope for August 3, 2025
❤️ Love & Relationships You may feel a strong urge to express feelings that have been bottled up. Vulnerability today becomes your superpower. Whether you're in a relationship or single, honest conversations pave the way to deeper emotional connection. Avoid overanalyzing—sometimes love just needs to flow. 💼 Career & Ambitions You're entering a cycle where your voice matters more than ever. If you've been sitting on an idea or proposal, today is a favorable time to share it. A superior or colleague may recognize your leadership potential. Be proactive, not passive. 💰 Finances Financial clarity begins to emerge. Review your budget or plans you've put off. There's an opportunity to make a smart, long-term financial decision. Avoid emotional spending, especially on comfort items. 🧠 Health & Well-being You're more sensitive to your environment today. Prioritize your emotional and mental health—declutter your space, hydrate, and rest if you're feeling overwhelmed. A short walk or being near water will do wonders. 🎯 Overall Energy You're being called to stand up for your emotional truth. Let go of guilt or hesitation and move forward with self-compassion.
