Digital Silk Expands Digital Marketing Services to Include Dedicated PR Campaign Management
Digital Silk Expands Digital Marketing Services to Include Integrated PR Campaigns
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With the proliferation of digital platforms, PR has become an essential part of multichannel marketing strategies. Digital Silk's expanded offering includes structured outreach campaigns, media placement coordination, and content development aligned with SEO and brand positioning.
U.S. Brands Prioritizing Media Outreach in 2025
A 2024 Cision report found that over 68% of U.S. brands plan to increase their investment in public relations, citing credibility, reputation, and visibility as top drivers. Digital Silk's new PR service aims to support businesses in reaching relevant media outlets with tailored messaging that aligns with brand objectives.
CEO Commentary on the Service Launch
"As digital landscapes grow more crowded, earned media is playing a bigger role in brand visibility," said Gabriel Shaoolian, CEO of Digital Silk. "We're expanding our service set to help clients build authority through consistent media coverage and strategic communications."
What the PR Campaign Service Includes
Media list development tailored to industry and audience
Press release writing and editorial calendar planning
Direct outreach to journalists, editors, and online publishers
Campaign tracking, coverage reporting, and refinement
Coordination with on-site and content SEO efforts
The service is now available to all Digital Silk clients seeking to enhance their digital presence through strategic media engagement.
About Digital Silk
Digital Silk is an award-winning Miami Digital Marketing Agency focused on growing brands online. With a team of seasoned experts, we create digital experiences through strategic branding, custom web design, and digital marketing services to help improve visibility and support engagement.
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