
Reliance to end free IPL cricket streaming in India, reveals new subscription plans
The new recharge plan, which starts at 299 rupees ($3.44) for Jio's mobile users, will enable them to watch the IPL on Reliance-Disney's newly merged JioHotstar streaming platform, the Reliance Group-owned firm said.
IPL, a money spinner and among the country's most-streamed content, is scheduled to be held between March 22 and May 25.
The move comes a month after Reuters reported that the Reliance-Disney JV will no longer offer free streaming for IPL cricket matches, as was the case in 2023 and 2024 in the old JioCinema platform, and will adopt a hybrid model where subscription kicks in after content consumption reaches a threshold.
The new plan also includes a 50-day trial of Reliance Jio's (RELJ.NS), opens new tab, broadband internet services, to help boost home internet dominance with high-speed sports streaming.
Billionaire Mukesh Ambani's pricing strategy for the IPL and other cricketing events are closely watched - media rights for those have cost the merged group, India's biggest entertainment giant, nearly $10 billion in recent years.
The JV runs more than 100 TV channels and streaming apps in India's $28-billion media and entertainment market.
($1 = 86.8440 Indian rupees)
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