Proton to launch second EV model in Q4
KUALA LUMPUR: Proton Holdings Bhd's wholly-owned Proton New Energy Technology (Pro-Net) is set to launch its newest electric vehicle (EV) model called e.MAS 5 in the fourth quarter of 2025.
Pro-Net chief branding officer Salawati Mohd Yusoff said the latest EV differs from its first model, the e.MAS 7, in terms of segment as the former EV is a compact sport utility vehicle (C-SUV), while the e.MAS 5 falls under the B-segment hatchback category.
"Thus, in terms of size, the e.MAS 5 is much more compact than the e.MAS7. We will be offering five different colour options for this model.
"In terms of pricing, we cannot reveal it just yet, but our e.MAS models are generally priced above RM100,000. We hope to position the price of the newest EV slightly better and more affordable," she told Bernama at the Malaysia Autoshow 2025 on Thursday.
The e.MAS 5 will be available in two variants - the Prime model with a range of 345 kilometres (km), and the Premium variant, offering a range of up to 410km.
Pro-Net is confident that the latest EV will be well received in the market, given the encouraging response to its first EV model, as Malaysians have shown growing interest and openness towards switching to EVs.
To date, a total of 2,700 units of e.MAS 7 have been sold since its initial launch in December last year, Salawati said.
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