Style News: Puma's Squid Game-inspired collection, K-beauty favourite Amuse now at Watsons
Puma drops Squid Game-inspired collection
Craving more Squid Game (2021 to 2025) after the Netflix series' Season 3 finale? Sportswear brand Puma has dropped its second collection inspired by the survival thriller, in collaboration with Netflix.
While the first collection featured green velour tracksuits in an explicit nod to the players' uniforms, this second collection is more abstract.
Cosplay as Player 456 in the collection's Relaxed Football Jersey ($119) and Relaxed Shorts ($89), which feature a Puma x Squid Game logo and geometric graphics referencing the show's masked henchmen. Meanwhile, Graphic Tees ($59) in three designs capture elements of the games.
Puma x Squid Game 2025 Collection.
PHOTO: PUMA
The footwear is where you can rep the show discreetly. The low-profile Palermo ($179) and Easy Rider ($159) are updated with logo touches on the tongue.
The Easy Rider comes with an asymmetrical red-green design and a special hangtag of Chul-su, the large, motion-sensing male animatronic doll which appears in Season 3.
Puma x Squid Game 2025 Palermo (top) and Easy Rider.
PHOTO: PUMA
The sleek black Palermo gets frenzied contrast stitching, lace jewels and a hangtag in the pink-and-green key that fans will surely recognise from Season 3's Episode 1.
Info: Available at Puma stores at 313@Somerset (01-10 to 13), VivoCity (02-13) and Bugis+ (02-18), and
puma.com
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K-beauty brand Amuse now at Watsons
Amuse Dew Tint featuring Jang Won-young.
PHOTO: AMUSE
The full range of cult K-beauty brand Amuse, fronted by K-pop star Jang Won-young, is now exclusive to selected Watsons stores and online. It was previously available at beauty retailer Sephora.
There are glowy base products and blushes, but the vegan make-up brand is best known for its viral lip tints.
The most recognisable Jel-Fit Tint ($24), the most moisturising of the lot, has vibrant colour payoff and a high-gloss, jelly-like finish. Its less shiny sister, the Bebe Tint ($24), is infused with peptides and has a slight plumping effect.
(Clockwise from left) Amuse Dew Tint, Amuse Jel-Fit Tint and Amuse Bebe Tint.
PHOTOS: AMUSE
There is also the Dew Tint ($24) with its flower-topped cap, a lightweight, hydrating tint that leaves lips with a fresh, dewy glow.
Until July 13, enjoy 20 per cent off Amuse products as part of opening promotions, exclusively at Watsons in Takashimaya Shopping Centre (B2-06/07/08/09/10).
Info: Available at selected Watsons stores and
watsons.com.sg
Slow fashion brand Sui opens its first store
Sui's Duxton store.
PHOTO: SUI
The Duxton neighbourhood has welcomed a new tenant: home-grown, slow fashion brand Sui (sg.wearesui.com).
Started in 2018 by designer and sustainability advocate Mahima Gujral, the label champions ethical production and Indian craft, spotlighting traditional techniques that range from handwoven Kala cotton to block-printing.
For her first physical store, the founder designed a relaxed, airy setting with upcycled furniture – including a repurposed second-hand kopitiam table and racks built from reclaimed wood sourced from old trees in Singapore. A Journey Wall in the store showcases the life cycle of a Sui piece from seed to stitch.
Sui Pearly Ocean Handwoven Kala Cotton Maxi Dress (left) and Sui Ocean Nights Handwoven Kala Cotton Maxi Dress.
PHOTOS: SUI
The latest garment collection, Meet Me By The Sea, is inspired by the ocean, and incorporates flowing silhouettes, hand- and machine-embroidered marine life motifs, and calming oceanic hues.
Original prints grace pieces like the Blooming Reef Organic Cotton Wrap Skirt ($155) and Pearly Ocean Handwoven Kala Cotton Maxi Dress ($250).
Sui Blooming Reef Organic Cotton Wrap Skirt (left) and Sui Ocean Morning Sustainable Denim Shirt.
PHOTOS: SUI
You can also find Sui's lightweight, breathable cotton denims – available in versatile silhouettes such as Ocean Morning Sustainable Denim Shirt ($190), Deepwater Denim Halter Top ($110) and The Daisy Denim Trousers ($200).
Every piece is manufactured either in the brand's workshop or in collaboration with salaried craftspeople in India.
Info: Sui is located at 100 Duxton Road
Muji's new skincare offerings
Muji Booster Series.
PHOTO: MUJI
Japanese lifestyle brand Muji has brought its minimalist, pared-back approach to skincare with two new series. Using natural ingredients, the ranges are meant to embody Muji's philosophy of thoughtful simplicity.
The Booster Series comprises a serum ($20.90 for 50ml) and essence lotion (from $5.90 for 50ml) containing a proprietary Fermented Rice Bran Extract, crafted from rice bran produced in Yamagata that was cultivated with mountain water.
Both are said to soften the outer skin layer and improve the penetration of toning water and following products.
Muji Sensitive Skin Series.
PHOTO: MUJI
The Sensitive Skin Series offers gentle, deep moisturising care with ceramides, amino acids and plant extracts said to soothe and prevent skin roughness.
Build a full routine with the Toning Water (from $3.90 for 50ml), Moisturising Milk (from $3.90 for 50ml) and Moisturising Cream ($16.90 for 50g); or slap on the All-in-One Gel (from $5.90 for 30g) for a one-step solution on lazy days.
Both skincare regimens can be prefaced with the Pre Lotion (from $4.90 for 50ml), a gentle exfoliating lotion enriched with lactic acid, designed to remove impurities that regular cleansing may leave behind.
Info: Available at all Muji stores.
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